上海国际路亚钓鱼及装备展
The Shanghai International Lure Fishing Show is China's dedicated lure-fishing trade show, known among enthusiasts as the "Spring Festival Gala of the lure world" (organiser phrasing). Staged as one of seven themed sections of The Lifestyle Show Shanghai, it spans the "lure + water + outdoor" full industry chain, blending product experience, business negotiation and tournament promotion.
Shanghai · Sports & leisure · Next: 上海国际路亚钓鱼及装备展 2027 (2027-03-28 – 2027-03-30)
New-product launches at the 2026 expo covered the Rapala 90th anniversary species set, Garmin GPSMAP 9022 navigation, Simms 2026 Challenger jacket, NS's new purple 'Pamice' women's rods, and Ningbo Haibo's new baitcasting reels built on its Haibo Core 2.0 gear system and second-generation AMC+ technology.
SourceThe 2026 JD.com Shanghai International Lure Fishing Show, part of the Lifestyle Show Shanghai at the World Expo Exhibition and Convention Center, covered 17,500 square metres with more than 150 leading brands displaying over 1,200 new products. JD.com extended its partnership with the show for a three-year run.
SourceRapala presented a 90th anniversary set customized for specific target fish species at the 2026 Shanghai lure fishing expo, extending its balsa-minnow heritage into a species-targeted limited range.
SourceGarmin displayed the GPSMAP 9022 multifunction navigation unit at the 2026 Shanghai lure fishing expo, bringing marine chartplotter navigation to the on-water and shore-based fishing audience.
SourceSimms released its new 2026 Challenger jacket set at the 2026 Shanghai lure fishing expo, extending its fishing outerwear range for anglers.
SourceThe 2027 edition runs 28–30 March 2027 at the Shanghai World Expo Exhibition and Convention Center as a themed section of The Lifestyle Show Shanghai, staged alongside watersports, RV camping, theme travel, outdoor sports and amusement sections.
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